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Why Dragons?
Vodafone's logo will feature prominently on all event materials, including banners, flyers, digital ads, and merchandise, ensuring widespread visibility. Additionally, on-site branding opportunities such as a prominently placed booth and Vodafone-branded areas like the Dragons Lounge will enhance brand recognition among attendees.
We propose that Vodafone can directly engage with attendees at the Dragons event, providing opportunities for product demonstrations, sign-ups, and data collection. Sponsored interactive activities and contests will create memorable brand interactions, fostering a positive association with Vodafone and enhancing audience engagement.
The Dragons event will foster brand recognition and loyalty among the young generation (Gen-Z), while also showcasing Vodafone's latest technologies, services, and products. This collaboration will position Vodafone as a key player in innovation and youth engagement.
Dragons’ event allows you to engage with this very specific community, fostering positive relationships and gaining insights into the preferences and needs of a key demographic.
"Dragons 2: The Fusion Arc" aligns Vodafone with creativity, innovation, and youth culture, enhancing brand perception. Dragons’ event includes millennials and Gen Z. Our event allow to connect with these demographics, which may be essential for staying relevant and appealing to the next generation of consumers.
Vodafone will benefit from frequent mentions and tags in event-related posts, stories, and live streams on platforms like Twitch, Facebook, YouTube, Twitter, and TikTok. Additionally, the sponsorship will be highlighted in email newsletters sent to a large subscriber base, along with SMS marketing that provides timely updates and exclusive offers to a direct and personal audience.
Dragons’ event will involve collaborations with various partners, including technology companies, hardware manufacturers, and content creators and by sponsoring such event you can explore potential partnerships and collaborations that may benefit both parties in the long run.
Dragons’ event will rapidly grow the market with a massive local and global audience. By associating your brand with popular gaming events, you can position your solution in an industry that continues to expand.
Dragons’ event aims to celebrate all Gen Z and millennial gamers all over Egypt and direct them to one arena that conveys the power of authenticity and inclusivity valued by Gen Z and millennials; as part of our belief in globalization and international mindedness, we were able to combine Korean culture and K-pop, Japanese culture and anime, and gaming in one event, explore our future opportunities to gaming world business collaborations and to provide our community with the best platforms, activities and series of events to celebrate the connectedness and blended cultures that reflect their identities, their personal and cultural expressions. The new generation of gamers is a complete new and genuine mindset that in order to grasp their attention, we must align with their environmental and social values, the vision of which we are proud to be the one who brings it to an on-ground event and flourish it. We are making a difference in Egypt’s gamers community, we are Egypt’s Future Gamers HUB.
Where the magic of anime, the beat of K-pop, the artistry of cosplay, and the thrill of gaming collide in a celebration that cannot be missed.
Gear up for an unparalleled cultural fusion that defies expectations!
Get ready for a day packed with lively performances, intense competitions, and an electrifying atmosphere ready to have you on the edge of your seat.
Dragons is the perfect opportunity for sponsors to connect with an incredible, diverse, and passionate audience, showcasing their business in a dynamic and unforgettable way. Let’s make Dragons’s Day an experience that will never end, the experience that evolves.
At Dragons’s Day, we’re all about creating unforgettable moments for our attendees! We’re offering a jam-packed day of diverse activities, performances, and competitions, all at an unbeatable price. Our ultimate goal is to shake things up and offer engaging experiences. DRAGONS’ attendees will be the core of everything at this event, not mere bystanders. Dive into immersive performances, creative photo ops, influencers’ meet-and-greets, and a buzzing vibe that will leave you wanting for more! We’re bringing fiery energy and a one-of-a-kind atmosphere that’ll set Dragons’s Day apart from the rest.
Buckle up and get ready for an epic mind blowing arena!
Our mission is to craft an epic day that attracts a diverse crowd and keeps them engaged from start to finish. We are determined to provide exceptional organization, a dynamic lineup of shows, and a multitude of immersive experiences. With a 10-hour event schedule, we are committed to maximizing every minute to its fullest potential, offering ample opportunities for businesses and sponsors to participate and shine. Beyond creating an engaging habitat for our core audience, DRAGONS uses entertainment to foster cultural dialogue.
In a nutshell, our mission is to create an unforgettable experience that’ll leave attendees asking for more.
Our mission is to craft an epic day that attracts a diverse crowd and keeps them engaged from start to finish. We are determined to provide exceptional organization, a dynamic lineup of shows, and a multitude of immersive experiences. With a 10-hour event schedule, we are committed to maximizing every minute to its fullest potential, offering ample opportunities for businesses and sponsors to participate and shine. Beyond creating an engaging habitat for our core audience, DRAGONS uses entertainment to foster cultural dialogue.
We propose a collaboration with Vodafone to add our Dragons mini-game to Vodafone Play. This "Vodafone Play x Dragons" partnership will let gamers earn coins to redeem for exclusive products at the Dragons event, engaging them with virtual landscapes inspired by K-Pop, anime, and gaming cultures.
Being an industry standard in the gaming world, we will be sending curated mystery boxes to influencers. Each box will contain cryptic clues and cultural artifacts related to the Japanese and Korean cultures. Influencers will then be invited to collaborate to unveil the mysteries in their boxes.
Event tickets will be available on Tazkarti, making it easy for attendees to secure their spot at the Dragons event. As part of our collaboration, we will provide over 2,000 tickets through promo codes and treasure hunts, customized primarily for Vodafone customers.
We'll create an engaging ad featuring elements from the Dragons' world, including costumes for the three dragons. This ad will draw people into the Dragons' story, sparking their imagination and excitement for the event. this Ad Directed by Shams el Sawaf, with DOP by Moataz Ibrahim, filming by Eslam Shady.
We propose creating a special musical track for the event in collaboration with superstars Abyusif, Ahmed Saad, and DAFENCII. The track, accompanied by a video inspired by all the cultural elements of Dragons, will enhance the immersive experience and add to the event's excitement.
We will invite superstar Rasha Rizq to perform at the opening of the event. Her performance is expected to draw a large crowd, as she is very popular and many people will attend specifically to see her.
The core of our marketing strategy is the engagement of influencers and creators who wield significant impact within our target demographic. By collaborating with these influential figures, we aim to amplify the event's reach, enhance its appeal, and foster an authentic connection with the audience.
We employ Social Media for community engagement, targeted paid ads for increased visibility, Search Engine Optimization for online discoverability, and an engaging website as a central hub for information and immersion.
We’re partnering up with different firms that specialize in gaming, cosplay, and K-pop to collect market data and send an all-out SMS marketing campaign to alert our audience to the DRAGONS event. We will also be sending updates, discounts, and promotional content to encourage word-of-mouth.
Our product marketing campaign will be done through product promotional codes that will be sent out to influencers, creators, and businesses to encourage them to participate in the different activities of the event.
